My Work for Proven Skincare

Proven creates personalized skincare based on data and technology. Using the patented Skin Genome Quiz, Proven evaluates skin needs and formulates three multi-functional products.

I work on the freelance growth team to deliver high-performing copy for paid social, landing pages, and brand partnerships.

Sephora Retail

Black Friday & Cyber Monday

Meta, Email, and Site

Paid Social

Meta and Google